Joe Coffee Company Celebrates 15 Years for 15 Days

Joe Coffee Company Celebrates 15 Years for 15 Days

Courtesy Joe


Joe Coffee, the New York-based collection of award-winning cafes in Manhattan’s Greenwich Village and best known as early pioneers of the Third Wave coffee movement, marks 15 years of brewing the highest quality cup, always served with warm, genuine hospitality, in early November.


Stop in and make this spot a home away from home to perk up, gather, work, ponder and relax, Joe Coffee Company prides itself on being a place for and of the community. As a thank you to the loyal Joe community, Joe Coffee is treating its patrons with 15-days of celebrations, in-store and online, from November 1st through November 15th, culminating in free coffee for a month for one lucky customer.


A special limited edition anniversary coffee and select anniversary merchandise will be available, and online purchases will be 15% off (whole bean coffee, Specialty Instant Coffee, brewing equipment, and merchandise), for the duration of the 15-day celebration.


To make this celebration even sweeter, they’ve partnered with Underwest Donuts to serve a celebratory “Joe blue” funfetti cake donut, beginning on Monday, November 5th, through Thursday, November 15th. On November 15th, the festivities will culminate with all 18 Joe Coffee cafes across New York and Philadelphia serving $1.15 drip coffee all-day, as a thank you to the Joe community throughout the years, and the 15th customer in each store will receive a free coffee of their choice, along with a $15 gift card — in one of the 18 stores, selected at random, one of those customers will win free coffee for a month. Here are some more goodies coming to you in the next couple weeks:


November 1st – 15th, 15-Days of Celebrations

●      Snag a bag of the special, limited-edition Anniversary whole bean coffee at any Joe Coffee cafe, or online, until supplies run out

○      This single origin coffee comes from longtime Joe Coffee Company producer partner, Wilmar Guarnizo (Huila, Colombia), of the same family who produces the long-standing Joe Coffee customer-favorite, La Familia Guarnizo. This 100% caturra lot was selected for its complex brightness and integrated sweetness. With tasting notes of nectarine and date, this coffee is unique in its ability to be approachable to a variety of coffee drinkers.

○      Available in-stores and online until supplies sell out

●      Add to your Joe Coffee swag with 15th anniversary merchandise, including an anniversary-edition mug and tote

●      Enjoy 15% off online purchases (whole bean coffee, Specialty Instant Coffee, brewing equipment, and merchandise) on our newly redesigned website during this limited time


November 5th — November 15th

●      Visit any Joe Coffee cafe for a celebratory funfetti cake glazed donut in our signature Joe blue, glazed with a white vanilla frosting with a hint of pearl luster, and topped with chocolate pearls in white and light brown, in true Joe Coffee-style


On Thursday, November 15th, only

●      Visit any Joe Coffee cafe to enjoy the special, limited-edition Joe Coffee Anniversary Coffee, brewed in all stores while supplies last

●      Enjoy a 12 oz. drip coffee for the celebratory price of $1.15, all-day long

●      The 15th customer in each store will receive a free coffee, along with a $15 gift card. One of these lucky customers, selected in a store at random, will receive one month of free coffee


Follow along and share your favorite Joe Coffee memories by tagging #15YearsofJoe for a chance to be featured on the @JoeCoffeeCompany Instagram page.

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